About us
Harnessing the Power of Data
In an era of unprecedented data abundance, we stand on the precipice of transformative change. The vast trove of information about our society, economy, and businesses holds immense potential to guide us towards a brighter future. However, this data revolution is not without its challenges. We must navigate through the deluge of misinformation and cultivate a culture of data literacy to fully unlock the power of facts.
At Neox, we are committed to harnessing the power of data to make informed decisions, reduce uncertainty, and foster long-term progress.
We believe that data can be a beacon of clarity in a world of noise, empowering individuals and organizations to make sound choices that drive positive change.
A World of Data, a World of Possibilities
The sheer volume of data available today is staggering. We can now gather insights into societal trends, economic patterns, and corporate strategies in ways that were unimaginable just a few decades ago. This data deluge has revolutionized fields as diverse as biotechnology, energy research, and financial markets.
However, this data explosion has also created a challenge: information overload. Amidst the vast sea of data, it is increasingly difficult to discern fact from fiction. Incorrect or misleading information, often referred to as “noise,” can distort our understanding of the world and lead to poor decision-making.

Building Values and a Shared Path Forward
At Neox, we believe that facts are not just neutral information; they are the foundation of sound decision-making and a shared understanding of the world. By embracing the power of facts, we can build a more informed, rational, and collaborative society.
We are committed to contributing to a fact-rich worldview that reduces misunderstandings, lays the foundation for wise decisions, and builds a common path forward. We believe that facts can be the cornerstone of a more prosperous, equitable, and sustainable future.

Cultivating Data Literacy
In the face of information overload, we must cultivate a culture of data literacy. This involves teaching people how to critically evaluate information, identify credible sources, and distinguish between facts and opinions. Data literacy empowers individuals to make informed decisions based on sound evidence, rather than falling prey to misinformation and biases.
A World Guided by Facts
Join us at Neox as we embark on a journey to harness the power of data and cultivate a culture of data literacy. Together, we can create a world where facts guide our decisions, reduce uncertainty, and empower us to build a brighter future for all.
Our leadership

Peter Sjoeholm
CEO
Peter is the founder of Neox Capital. He is an experienced investment professional with over three decades in the financial industry, holding leading positions.
He has extensive expertise in investing, financial technology, and mergers & acquisitions. Peter has worked with major financial institutions in Northern Europe and holds a degree in economics from the University of Lund.

Luka Zmegac
COO
Luka holds an MSc in Computer Science from the University of Zagreb, complemented by further studies at The Royal Institute of Technology (KTH). He excels in driving continuous development across Neox’s investment systems, operations, and overall risk management. Prior to joining Neox, Luka gained experience working at several tech companies, where he built a strong foundation in technology and operations.

Hampus Hagström
CTO
Hampus has a MSc in Mech. Eng. from The Royal Institute of Technology (KTH), majoring in (Applied and Computational) mathematics.
His strong analytical mind has contributed to help build Neox Capital and its investment platform since 2018.

Towe Hallgren
Chief Sales Coordinator
Towe is a very dynamic and detail-oriented professional with extensive experience in account management, administration, and client relations within the financial sector. Currently overseeing sales operations, HR, account management, accounting for Neox, compliance and event planning. Towe has a long experience as Sales coordinator from SEB Private Banking and Swedbank Asset Management S.A Private Banking Luxembourg.

Björn Thelander
Advisory Board
Björn is an experienced investment professional with over three decades of experience in the financial industry.
Most recently he was Chief Investment Officer at Weybourne Ltd, the holding company of the James Dyson family in London.
With extensive experience in endowment style investing, his financial career started out in Mergers & Acquisitions and then as responsible for global equities at Tetral SA, one of the investing arms of Tetra Laval, the holding entity for the Swedish Rausing family.
Björn Thelander has an MSc in Mech. Eng. from the Lund Institute of Technology and an MBA from UC Davis.

Jesper Jelmteg
Advisory Board
Jesper has 30 years of experience in Management Consulting with a proven track record of supporting high profile clients cross numerous sectors in delivering sustainable substantial results. His leadership & experience covers a broad variety of topics including international strategies, performance management along the value chain and organizational upgrades. Beyond supporting Global Multinational Corporations – Jesper also work closely in supporting small and mid sized organisations through active board engagement. He holds a MBA from Georgetown University McDonough School of Business, LL.M., Master of Laws from University of Lund and post graduation studies at Stanford Business School, Harvard Business School and INSEAD.

Mikael Bluhme
Advisory Board
Mikael has a degree in economics from IHM Business School and Executive Foundation. For the past 30 years, Mikael has worked individually as well as together with different entrepreneurs, He has experience from both private and listed environments where his focus has been on Business Development, Sales, Marketing, Change and Development work.


